Web Sites We Recommend

Where we're searching and perusing these days, divided into:

• Brand Management & Marketing Resource Portals
• Brand Management & Marketing Professional Associations
• Brand Management & Marketing Publications

Got a favorite that didn't make our list? Send us an email and we'll check it out. No time to peruse? Just need it done? Contact us and we'll make it happen.

Brand Management & Marketing Resource Portals

http://www.clickz.com – The ClickZ Network is the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference in the world.

http://www.marketingprofs.com – MarketingProfs.com specializes in providing both strategic and tactical post-MBA marketing know-how to Internet and offline marketing professionals in medium and large corporations, through a combination of provocative articles and commentary.

http://www.marketingsherpa.com – MarketingSherpa, Inc. is a media company publishing useful case studies, results data, and best practices for marketing, advertising, and public relations professionals.

http://www.allaboutbranding.com –- AllAboutBranding.com seeks to engage practitioners and students in reconciling the many and conflicting views of what constitutes brand; and to facilitate business understanding of branding's role.

http://marketing.about.com – About Marketing is an extensive online portal for marketing articles and resources.

http://www.admedia.org/internet/home.html – Ad Media is an Internet Advertising Resource Guide that includes information from the business, academic, research and legal fronts.

Brand Management & Marketing Professional Associations

http://www.marketingpower.com – American Marketing Association web site.

http://www.salesandmarketing.com – Sales & Marketing Management is the leading authority for executives in the sales and marketing field. In every issue of the magazine, and on their web site, readers have easy access to the most relevant trends, strategies, exclusive research, expert voices, and cutting-edge case studies designed to help them sell more, manage better, and market smarter.

http://www.prsa.org – With the vision to unify, strengthen and advance the profession of public relations, the Public Relations Society of America (PRSA) has established itself as the pre-eminent organization that builds value, demand and global understanding for public relations.

http://www.iab.net/ – The IAB is the only association dedicated to helping online, Interactive broadcasting, email, wireless and Interactive television media companies increase their revenues.

http://www.artsmarketing.org – ArtsMarketing.org is a project of Arts & Business Council Inc.®. Arts & Business Council Inc., based in New York City, is the national headquarters of the Arts & Business Council and Business Volunteers for the Arts national affiliate network, and operates the National Arts Marketing Project.

http://www.adcouncilroch.org – The Advertising Council of Rochester makes communities stronger by bringing voice to diverse public issues and needs.  They work collaboratively with local businesses and volunteers to provide a wide range of marketing and communications programs.

Brand Management & Marketing Publications

http://www.adage.com – AdAge.com is the Web site of Advertising Age, the 74-year-old flagship magazine of the Ad Age Group, a division of Crain Communications Inc.

http://www.strategymag.com – Strategy Magazine, Canada's leading advertising magazine.

http://brandweek.com – Brand Week magazine web site.

http://www.centaur.co.uk/communities/marketing – Centaur Holdings plc is one of the UK's largest independent business publishing and information companies. The site features numerous brand management and marketing journals and other publications.  It also features mad.co.uk, a major online community for the marketing, media, new media, advertising and design industries in the UK.

http://www.arfsite.org/resources/jar.html – Founded in 1936 by the Association of National Advertisers and the American Association of Advertising Agencies, The Advertising Research Foundation (ARF) leads key industry learning initiatives that increase the contribution of research to better marketing, more effective advertising and profitable organic growth.